Analytica has worked with Atos Origin for 8 years, during which time the company has successfully transformed itself from an IT services provider employing around 17,000 people to a leading global IT services company with 50,000 people in 40 countries. We have written more than 20 DoubleYou magazines over the past 8 years. We took over the writing of the magazine in 2000, and since then have regularly written each issue of this internal magazine, including generating news and feature ideas, copyediting, and proof-reading all text to ensure there is consistency and clear themes.

DoubleYou has been the principal tool through which the company has communicated with its growing workforce, creating a shared identity and common purpose amongst the employees worldwide. In writing the magazine, our main aim has always been to communicate an in-depth understanding of the company's strategic business priorities, best practice and aspirations through lively, readable articles.